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US Promoter Outback Presents has promoted Emily Scerri to Vice President of Entertainment Strategy.
US Promoter Outback Presents has promoted Emily Scerri to Vice President of Entertainment Strategy.
Based in Nashville, Scerri previously served as Director of Touring. In her new position, she will continue to grow the company`s presence in live entertainment and lead its special events and music initiatives, working closely with Co-CEO Mike Smardak and the Outback Presents Board of Directors.
Originally from Brisbane, Australia, Scerri began her career in the box office for music festivals like Byron Bay Bluesfest, Soundwave, and CMC Rocks, while working with her family’s independent ticketing and marketing company, Emedia Campaigns. She later assisted with operations and artist coordination for Big Pineapple Music Festival and Bondi Beachfest.
After moving to Los Angeles, Scerri joined Dick Clark Productions, where she supported talent booking for major events like the Billboard Music Awards, American Music Awards, and Dick Clark’s New Year`s Rockin’ Eve.
She also worked with AEG Presents in their Comedy and Global Touring departments. At Outback Presents, Scerri has been a key figure in leading projects for artists such as The Kid Laroi, Erykah Badu, Rauw Alejandro, Romeo Santos, and America.
“Emily exhibits every attribute of success needed for a tremendous career in this business: integrity, work ethic and core promoter values,” says Smardak. “I am very excited to see all of the things she will accomplish in the future, and I am eager to continue supporting her initiatives.”
“I’m beyond excited to be part of Outback Presents’ continued growth and proud to share the same values of innovation and the boutique approach of an independent promoter,” Scerri shares. “Being part of this team has been an incredible journey so far, and I’m especially grateful to work alongside Mike Smardak. His mentorship, support and extensive industry insight have been invaluable. I’m eager to continue expanding our reach and impact in the live entertainment space.”
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