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EMMA Names Tessy Schulz as New Chair
October3
The European Music Managers Alliance (EMMA) has appointed German manager Tessy Schulz as its new Chair.
She succeeds Per Kviman, who steps down after serving the maximum six-year tenure and will remain involved as one of three new Vice-Chairs.
Schulz has more than 20 years of experience in the music industry, including senior roles at Sony Music Germany and Sony Music Europe. She now runs her own management and consulting company, working with international artists and brands, and lectures at universities. She also serves on the board of the German music managers association, IMUC.
“As the new Chair of EMMA, I’m proud to build on the strong foundation of our first six years and the leadership of my immediate predecessor Per Kviman,” Schulz said. “At EMMA, we raise the voice of managers – and through us, the voice of every artist we represent. Our ongoing mission is to raise awareness of our vital role, strengthening our collective voice and driving EMMA’s impact forward.”
Executive Director Jess Partridge welcomed the appointment, adding: “This is a really significant moment in EMMA’s development. Since I came onboard as Executive Director two years ago, we’ve added five new members and really expanded the scope of our operations with initiatives like the EMMPower programme as well as an increasing range of advocacy work. It is vital that music managers have a truly representative voice at the heart of Europe, and our new structure ensures EMMA can deliver their views in a more powerful and concerted way.”
Alongside Schulz, EMMA has announced a new 10-person board to support its growing activities.
The inaugural EMMA board is as follows:
Tessy Schulz (IMUC, Germany) (chair)
Martijn Munk (MMF NL, Netherlands) (vice-chair)
Erlend Buflaten (NEMAA, Norway) (vice-chair)
Per Kviman (MMF Sweden) (vice-chair)
Annabella Coldrick (MMF UK)
Ciaran Conroy (AIM Ireland)
Denes Pecsi-Szabo (ZEME, Hungary)
Ira Lobanok (Porichka Ukraine)
Pawel Walicki (IGMAP, Poland)
Thea Zaitsev (Music Estonia)
EMMA currently represents 18 national music management associations across Europe, covering more than 3,000 managers and 12,000 artists, songwriters and producers. The alliance also maintains ties with organisations in Australia, Canada and New Zealand.
Through its advocacy and professional development initiatives, EMMA is active on issues including fair remuneration from streaming, protection of artists’ rights in the use of AI technologies, support for international touring, and reform of withholding tax laws.
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