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Experienced agent launches new Australian booking agency
Australian booking agent Harry Moore has launched a new independent agency, Lowtide, with an initial roster including Ocean Alley, Tones And I, Boy & Bear and The Cat Empire.
Moore launches the company after serving as General Manager of Lonely Lands Agency, where he had worked since its establishment in 2019. According to Moore, the agency generated more than $50 million in ticket sales for Australian artists across 2024 and 2025.
Lowtide will focus on long-term artist development and sustainable touring, with a 21-artist roster spanning established international touring acts and emerging talent.
The agency`s roster includes Ocean Alley, Tones And I, Boy & Bear, The Cat Empire, Birdland, Bodyjar, Brad Cox, Dan Sultan, Hockey Dad, John Floreani, Kaitlin Keegan, Pierce Brothers, Riebl Tedesco McGill, Shihad, Stand Atlantic, The Dreggs, Trophy Eyes, Trophy Wyfe, West Thebarton and Zach Stephenson.
Moore said the agency would operate with an "artists first" approach and place an emphasis on quality over quantity.
“I am grateful for the unwavering support and loyalty of all of the artists and managers on my roster who have joined me at Lowtide,” Moore said. “I am excited for this next phase of creative and business freedom.”
He added that Lowtide intends to work closely with venues and promoters to expand touring opportunities across Australia and develop new approaches to live touring in the market.